Technique 6.36 Zero Draft (Form A Brainstorming)
Introduction
Zero Draft involves a brain dump of your initial ideas; getting everything you can think of relating to the topic down on paper - irrespective of its potential value.
It has minimal constraints while allowing you to make sense of your ideas and record them
Process
"...- write down everything you currently know about the subject
- write down what you need or want to know about the subject, but don't currently know
- reflect on why the subject is important
- add anything else that takes your fancy (this is a chance to get whatever is floating around in your head out into the world.)..."
Dani Mansfield, 2022
An example is marketing:
"...- draft a blog post, article, or page from start to finish without stopping
- create a preliminary outline of the marketing video or video advertisement
- map the sequence of a new client, project or internal project..."
Dani Mansfield, 2022