Ethics of Behavioural Change

As most change involves behavioural change, one needs to consider the ethics of it by asking some questions:
- What reasons do behavioural change practitioners give for exercising their perceived right to change behaviour?
- What ethical principles are salient when selecting a behavioural change tool?
- Is it right to use any tool to achieve behavioural change, so long as the desired behaviour is beneficial to the individual or society?
- Do you have the right to change the behaviour of others?
(main source: BehaviourWorks, 2023)